Craft Distillery Branding
WEETWOOD DISTILLERY | UK
From grain to glass: an authentic distillery with true craft spirit
The Challenge
Since 1992 the team at Weetwood have been making exceptional quality beer from their brewery in Cheshire. They believe that greatness takes time, the right ingredients, the right people and above all, the right attitude – and in 2019 they came to us to help launch a distillery brand that would adopt the same dedicated process and mentality.
The challenge was to create a brand that stood apart as truly ‘craft’ in a heavily saturated market, capturing their pride and commitment to producing high quality spirits, connecting with the people of Cheshire and beyond.
The PROCESS
Bringing natural ingredients and their meticulous ‘grain to glass’ process to the forefront, we developed a contemporary, artisan design that communicates Weetwood Distillery’s authenticity and character. Hand-painted elements emphasise flavour and substance, and Cheshire remains at the heart of the brand.
LAURA HUMBY, CO-FOUNDER OF WEETWOOD DISTILLERY
“We’re delighted with the end result and feedback has been overwhelmingly positive from customers”
“Kingdom & Sparrow have been impressive throughout our project, demonstrating great industry knowledge and high quality design. We’re delighted with the end result and feedback has been overwhelmingly positive from customers”
The Results
Since launching, Weetwood Distillery has gained multiple listings across trade and retail, including three major national retailers.
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